I wanted to build an online blanket fort, my home on the web, by connecting selected (web) sites with web banners, using Google Ad Words and other online marketing tools.
It is a model of a house made of ‘web material’ - URLs, sounds, videos, images - narrated through web banners. Instead of dispersing one’s attention, they will be used to bind together these disparate parts of a digital landscape.
This place I have suggestively christened Uville, after AT&T’s tagline ‘You will’, used on arguably the first web banner ever created in 1994.
Uville strives to become a house built from other houses. An ephemeral heterotopic space measured in euros - its local time doesn’t run by the atomic clock, it’s measured in clicks instead. The web banners give it a temporal dimension, a dimension that will collapse and vanish as soon as the invested 100€ are clicked away by the visitors
If you want to upload a banner as an iframe to your CMS website, just add the following piece of code in your HTML Source Editor:
<p><iframe width=“XXX” height=“XXX” src="http://XXX.XXX/XXX/?wmode=transparent" frameborder="0" allowfullscreen=“"></iframe></p>
the XXX signifies the custom width and height of your banner, as well as the address from your server where the banner was uploaded to
If you want to upload your banner to Google Image Ads, I suggest using Google Web Designer to create them (https://www.google.com/webdesigner/) and then follow these instructions:
Image ads can include HTML5 to create animated images and other features. Using HTML5 thoughtfully allows you to make your ads more interesting and interactive. Follow these steps to upload HTML5 files to an image ad in Google Ads Editor:
1.
In the account tree, select the campaign and ad group where the ad appears.
2.
In the type list, select Ads and then Image ads.
3.
In the data view, select one or more ads.
4.
In the edit panel, click the Choose image link.
5.
Choose the HTML5 files you want to upload (files must be compressed in a .zip file).
6.
Click Open.
